You want to do marketing that is close to the business? Look no further! We are a Swiss agency inside an international software engineering and consulting group. You advise the business areas, steer their campaigns together with an experienced team in Bratislava, and have a real impact on their business goals.
Job description:
Develops and executes integrated marketing plans aligned with business unit goals
Acts as the primary marketing contact and advisor for assigned business areas or clients, challenges briefings and derives recommendations and measures
Manages campaign briefings, timelines, budgets and delivery in coordination with creative and content teams
Ensures the quality and timely delivery of the work and manages dependencies and escalations
Plans and manages digital marketing activities, including paid social, search advertising, SEO, website content, e-mail and marketing automation
Sets up and maintains performance tracking, analyses marketing performance data and derives recommendations for optimisation
Uses artificial intelligence tools in research, concept development, content production and analysis, builds reusable prompts and workflows, and verifies AI output for accuracy and confidentiality
Supports go-to-market strategies for new services or market entries
Ensures brand consistency across all touchpoints and communication channels
Prepares regular reporting and presents results to internal stakeholders
Requirements:
Experience in marketing, preferably in an agency or B2B environment
Demonstrable experience in digital marketing and campaign management
Strong knowledge of marketing planning, campaign management, and go-to-market strategies
Practical experience with artificial intelligence tools in marketing
Ability to manage multiple projects and stakeholders simultaneously.
Excellent communication skills.
Strong organizational and project management abilities.
Excellent English, both written and spoken
German is a plus